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Giving Back

October 2024 - Pink Elephants

Each month, a valued team member of the SNDYS team is invited to select a charity that holds a special place in their heart, and in their honour, we donate $1 from every sale to support their chosen cause. This month, our founders, Lauren and Melanie, have lovingly chosen the Pink Elephants as their charity.

*Trigger Warning: Miscarriage & Infant Loss*

Pink Elephants started with a coffee when Sam reached out to Gabbi for support after experiencing her second loss and feeling isolated. During that first coffee, an unmet need was discussed around the support for women experiencing early miscarriage. From the initial diagnosis, to the ensuing loss/procedure and knowing what to expect, right down to the support that partners, family, friends and even healthcare professionals can give – women deserve more. 

With grace and openness, Lauren has shared the deep personal connection she has with this organisation, offering a heartfelt glimpse into why it carries such profound meaning for her.

I believe that no woman should ever have to face hardship alone, and it’s so important that we always feel supported. Sometimes, it’s only through personal experience that we can truly understand what someone else is going through. When you don’t have someone to talk to, the isolation can feel overwhelming, which is why I’m so passionate about Pink Elephants.

After experiencing multiple miscarriages myself, alongside Melanie, I now truly appreciate the vital role this charity plays in supporting women. I’m proud to contribute and raise awareness for such a meaningful cause.

My hope is that in the future, our daughters—and all women—never feel alone in their journey. If they face pregnancy loss, I want them to feel the comfort and support we didn’t always have.

LAUREN GOCHER

SNDYS Co-Founder

If you or someone you know is navigating the difficult journey of infant loss or miscarriage, Pink Elephants offers a compassionate and deeply supportive network designed to help during these challenging times. Whether through one-on-one peer support, educational resources, or group conversations, Pink Elephants stand as a beacon of care, ensuring no one has to face this heartache alone. To learn more about their support, click here.

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